In today’s fast‑paced business environment, whether you run a real‑estate firm, a travel agency, an IT services company, or a small startup, staying connected with leads and clients is no longer optional — it’s essential. Customer needs evolve fast, competition is fierce, and manual spreadsheets simply don’t cut it. That’s where customer relationship management (CRM) comes in. This post dives deep into the top CRM Companies in India that are driving growth for small businesses, enterprises, and startups alike.
The Top CRM Companies in India are known for delivering user-friendly, affordable, and scalable CRM software for Indian businesses of all sizes. Leading CRM Companies in India include solutions designed for real estate automation, travel booking workflows, IT service management, sales tracking, and multi-industry lead nurturing. These CRM providers in India offer AI-powered dashboards, WhatsApp automation, sales funnels, and cloud-based customer management tools. Whether you’re searching for a CRM Company in India, CRM Agency in India, CRM Company near me, or CRM Software provider in Kolkata, this list highlights the best CRM systems used in 2025-26.
You’ll get a carefully curated CRM companies India list, insights on what to expect from a good solution, and recommendations tailored for various industries — from real estate to travel and technology. By the end, you’ll know exactly which CRM Company in India could be the best fit for your business in 2026.
Why You Need a CRM — Today More Than Ever
Investing in a top‑notch CRM isn’t just about better record‑keeping. In 2026, with dynamic markets and high customer expectations, a CRM becomes the backbone of any growth‑oriented business. Here’s why:
Lead tracking & follow‑up automation:
For real estate agencies, travel consultants, or IT service providers, leads come from multiple channels — social media, website forms, referrals, ads, WhatsApp, and email. A CRM ensures none of those leads slip through the cracks.
Better customer experience:
Keeping track of customer interactions, preferences, property interests, past travel itineraries, or service issues means your team can personalise communication, build trust, and close deals faster.
Team collaboration & transparency:
With multiple salespeople, agents, or service executives — whether in a startup, small business or enterprise — a CRM ensures everyone is aligned. Everyone sees the status of leads, bookings, and follow-ups, and no one duplicates work.
Scalability:
As your business grows — adding new properties, new travel packages, new clients — a CRM scales smoothly. Manual tools break down, get messy, and become a bottleneck.
Data-driven decisions:
Good CRM systems provide analytics — which campaigns yield the most leads, which agents convert better, which services are hot — empowering data‑driven growth strategies.
Given these benefits, choosing from the best CRM companies in India — especially those offering features tailored to your industry — becomes critically important.
What to Look For in a Great CRM Company in India
Before jumping into the list, here are the crucial criteria to evaluate when selecting a CRM Agency in India:
Industry-specific features
A CRM for real estate should support property listing management, follow-up reminders, site-visit scheduling, and lead segmentation (e.g., buyers vs renters). A CRM for travel agencies should allow package management, booking tracking, holiday-season promos, and customer itinerary history. For IT services companies or startups — project-based tracking, deal pipelines, and client communications.
Ease of use and onboarding
Not all businesses have a full-time IT staff. A good CRM Software provider in India should offer intuitive dashboards, quick setup, minimal training, and ready-to-use modules.
Affordability & scalability
For SMEs and startups, cost matters. Look for CRM plans that grow with your business. Affordable CRM systems for Indian SMEs often offer monthly or per-user pricing, with options to upgrade as your team expands.
Local support & compliance
Indian businesses may need support for local languages, tax/GST features, integrations with Indian payment gateways, WhatsApp / SMS automation, and local compliance. A CRM Company near me (or at least one with India‑based support) is often a better choice than a purely global, non-localised system.
Multi-channel lead capture & automation
Ability to capture leads from WhatsApp, website forms, social media, and email, and turn them into contacts — with automated follow-up reminders, status updates, and notifications. Leads in real estate or travel often require timely follow-up; delays can mean lost deals.
Reporting & analytics
Business owners need to know what’s working. A CRM that offers lead conversion rates, pipeline visibility, revenue forecasting, and performance tracking for agents/sales reps is a big plus.
Integration capabilities
Whether you use email marketing tools, Google Workspace, payment gateways, or property/travel listing portals, the CRM should integrate smoothly to avoid data silos.
The “Top 10 CRM Companies in India” You Should Know (2026)
Here’s a carefully selected list of leading CRMs — a CRM companies India list — known for reliability, versatility, and popularity across real estate, travel, IT services, and small business sectors.
1. Zoho CRM
One of the most widely used CRM solutions in India and globally, Zoho CRM offers a rich feature set that suits everything from small startups to large enterprises.
Why it’s great: Highly customizable pipelines, multi-channel lead capture (web forms, email, social media), built-in email and telephony, workflow automation, AI-powered lead scoring, and robust reporting.
Best for: SMEs, startups, IT services, and travel agencies needing flexibility. Notable for: Scalable plans, integrations with other Zoho products (mail, finance, HR), and affordable pricing.
Suitable for: Businesses needing a powerful general-purpose CRM as a strong central hub.
2. Freshsales (by Freshworks)
Freshsales focuses on simplicity and user-friendliness — ideal for teams that want a CRM up and running quickly with minimal hassle.
Why it’s great: Clean UI, intuitive pipeline views, built-in chat/email/phone features, lead scoring and assignment, mobile app for on-the-go agents.
Best for: SMEs, travel agencies, small IT companies, and businesses with field agents.
Advantages: Affordable entry-level plan, smooth onboarding, quick automation setup.
Use-case: Real estate firms needing simple yet effective lead management without heavy customisation.
3. Sell. Do
Sell. Do is one of India’s leading real‑estate–friendly CRM solutions — built specifically with property dealers and developers in mind.
Why it’s great: Property listing management, site‑visit scheduling, lead capture from property portals and WhatsApp, payment instalment tracking, and booking automation.
Best for: Real estate agencies, developers, property brokers, especially small-to-medium firms.
Notable for: Real estate–centric features, easy property inventory management, and automation from lead to booking to payment.
Ideal for: Agencies needing a CRM Software provider in India, tailored to property business logic.
4. 99salescrm (Kolkata‑based / India‑wide)
A rising name among local businesses and SMEs, 99salescrm offers CRM, lead tracking, and automation with a focus on small business needs in India.
Why it’s great: Tailored for Indian SMEs — including real estate, travel, and retail — with features like lead pipeline, WhatsApp & SMS automation, bulk messaging, task reminders, and sales analytics.
Best for: Small and medium enterprises, local real estate or travel agencies, businesses looking for a budget‑friendly CRM.
Strength: Local support (especially helpful if you’re in Kolkata or eastern India), quick onboarding, and easy lead-to-deal workflows.
Good for: Entrepreneurs searching “CRM Company near me” — especially in Kolkata or neighbouring regions.
5. Rynow Infotech CRM
Rynow Infotech provides CRM solutions that suit real estate, e‑commerce, and diverse industries requiring flexible lead management tools.
Why it’s great: Offers property listing management, EMI/booking tracking, lead follow‑ups, and report analytics. Additionally, it supports customisation for niche industries.
Best for: Real estate developers, brokers; also fits small to mid‑size businesses in other domains.
Notable for: Modular design and modest pricing.
Good fit for: Real estate agencies or small businesses needing a simple but effective CRM Software provider in India.
6. HubSpot CRM (India‑compatible version)
Although globally popular, HubSpot CRM offers solid value for Indian businesses, particularly those focusing on inbound marketing, content marketing, and client communications.
Why it’s great: Free entry-level version, strong marketing automation, email marketing integration, content tracking, CRM + marketing + service hub under one roof.
Best for: Startups, IT services, travel agencies, and small enterprises looking for a comprehensive inbound approach.
Strength: Unified view for sales + marketing, + service — helps grow customer relationships beyond just lead conversion.
Ideal for: Businesses looking for “Best CRM solutions India startups” with room to grow.
7. Salesforce India
For larger enterprises and complex operations, Salesforce remains a top global CRM — and its India operations make it relevant for Indian businesses aiming for scale.
Why it’s great: Highly customizable, enterprise‑grade features, extensive integrations, advanced reporting, multi‑team collaboration, and automation.
Best for: Large SMEs, enterprises, real estate developers with multiple branches, travel groups, and IT‑service companies handling many clients/projects.
Pros: Robust scalability and power to manage complex pipelines, multi-geography clients, and custom workflows.
Ideal for: Businesses requiring enterprise-level CRM from a top CRM Agency in India with global standards.
8. Freshosoft
Freshosoft offers CRM solutions tailored for multiple sectors — including real estate, small & medium businesses, retail, and services. It aims to deliver an affordable yet feature‑rich option in the CRM market.
Why it’s great: Lead/pipeline management, property listing support, WhatsApp integration, task reminders, and basic analytics — all at budget‑friendly rates.
Best for: Real estate startups, independent brokers, small travel agencies, and retail businesses.
Good for: Those who need a simple CRM Software provider in Kolkata or elsewhere in India that doesn’t require heavy customisation.
Strength: Easy onboarding and straightforward CRM workflows.
9. Bitrix24 (India‑ready version)
Bitrix24 combines CRM with collaboration tools — good for teams needing communication, tasks, and CRM all in one place.
Why it’s great: CRM + project management + team collaboration + communication tools — ideal for agencies, IT firms, or travel agencies needing internal collaboration plus lead tracking.
Best for: IT companies, small to mid-sized teams, travel agencies coordinating packages and bookings, service-based businesses.
Strength: All-in-one workspace; good for businesses wanting CRM + project/task management in one tool.
Suitable for: Small to medium enterprises looking for versatile tools beyond just CRM.
10. Streak CRM (Gmail‑based, India Accessible)
For businesses that rely heavily on email — freelancers, consultants, small service providers in India, travel agencies — Streak CRM offers a lightweight but effective CRM directly inside Gmail.
Why it’s great: No new dashboard — CRM lives inside Gmail inbox. Great for small teams, quick setup, tracking deals and customer communication from email itself.
Best for: Solo entrepreneurs, consultants, small travel or real estate brokers, and small IT vendors.
Benefits: Minimal setup, extremely affordable (even free for basic), ideal for “CRM Company near me” searchers who want a light solution without overhead.
Use-case: When you need quick lead tracking linked to email correspondence and don’t have large teams or complex pipelines.
Quick Comparison: Which CRM Works Best for Whom?
- Your Business Type / Need
- Recommended CRM(s)
- Real estate (small to medium agency/brokers)
- Sell. Do, 99salescrm, Rynow Infotech, Freshosoft
- Real estate (enterprise / multi‑branch)
- Salesforce India, Zoho CRM
- Travel agencies (bookings, client follow-up)
- Freshsales, HubSpot CRM, Bitrix24
- IT services / software/startups
- Zoho CRM, HubSpot CRM, Bitrix24, Salesforce India
- Small businesses / solo entrepreneurs/consultants
- Streak CRM, Freshsales, (bookings, client follow-up) 99salescrm
- Businesses needing project management + CRM
- Bitrix24, HubSpot CRM
- Companies with email-heavy workflows / remote teams
- Streak CRM, HubSpot CRM, Zoho CRM
How to Choose the Right CRM Company in India for Your Business
Here’s a simple roadmap to help you pick:
Start with your business size and team strength
- Solo or 2–3 people → consider light CRMs like Streak CRM or Freshsales.
- Small to mid‑size businesses (5–50 people) → Sell. Do, 99salescrm, Freshosoft, Zoho CRM.
- Large businesses or enterprises → Salesforce India, Zoho CRM (Enterprise edition), Bitrix24.
Match industry requirements
Real estate: property listing + booking/payment features → Sell. Do, 99salescrm, Rynow Infotech.
Travel agencies: package management, booking follow-up, communication logs → Freshsales, Bitrix24, HubSpot CRM.
Service & IT firms: lead pipelines, client communications, project linking → Zoho CRM, 99salescrm, Bitrix24, Salesforce India.
Estimate the budget and growth plans
For tight budgets: Streak CRM (free/basic), 99salescrm, Freshosoft — good for starting small.
Growing businesses: Zoho CRM, Freshsales, Bitrix24 — affordable per-user plans, scalable modules.
For scaling up big: Salesforce India or Enterprise-tier Zoho CRM — more expensive but enterprise-grade.
Consider local support & integrations
- If you’re in Kolkata or nearby and need prompt support → pick a CRM Software provider in Kolkata like 99salescrm or Freshosoft.
- If you need GST/compliance or local payment gateways → ensure the CRM supports those.
- For WhatsApp/SMS automation — essential for real estate & travel — ensure CRM offers native or easy integration.
Plan for long-term workflow and data migration
Choose a CRM that supports easy import/export, integration with existing tools, and can grow with your customer base.
Avoid switching CRMs often — it disrupts processes and hampers growth.
Why This CRM Companies India List Matters — Especially in 2026
The Indian business landscape is booming — startups, real estate growth, travel rebound, and demand for IT services. A well-chosen CRM ensures you capture opportunities efficiently.
Localised solutions are more effective — CRM providers like 99salescrm, Sell. Do or Rynow Infotech understand the unique challenges of Indian SMEs (like GST, WhatsApp/Bulk SMS outreach, property‑based workflows).
Scalability & flexibility are key — As businesses scale, a CRM needs to handle increased load. The CRMs listed here range from simple to enterprise-grade — giving you room to grow.
Focus on industries that matter — Real estate, travel, IT, services — all sectors where CRM adoption dramatically improves lead conversion, customer retention, and repeat business.
Competitive advantage with automation & analytics — In 2025, businesses using CRM tools intelligently will stay ahead with data-driven decisions, faster follow-ups, and seamless customer experience.
Sample Use-Cases: CRM In Action for Real Estate, Travel & IT Firms
Real Estate Agency (Small–Medium)
Imagine a small real estate agency with 8 sales agents in Kolkata. They deal with multiple property listings in different suburbs, get leads from social media, website forms, and WhatsApp. Previously, they used Excel sheets and manual follow-ups. After adopting a CRM like Sell. Do or 99salescrm:
- Leads get automatically captured from the website form and WhatsApp.
- The sales agent receives follow-up reminders before the buyer’s visit.
- Property status (available/booked/sold) automatically updates after booking.
- Agent commission and booking payment are trackable inside CRM.
Analytics show which suburbs attract most queries, which agents convert better — helping the business allocate resources efficiently.
Over time, the agency scaled to 25 agents and multiple property developments. Because the CRM system was scalable, they could manage a larger volume without chaos.
Travel Agency (Startup to Mid-Sized)
A travel agency offering domestic and international packages, group tours, and adventure trips — with 15 staff handling bookings, customer communications, travel logistics, and after‑sales support. With a CRM like Freshsales or Bitrix24:
Lead from website or ad captured automatically → agent assigned → automated follow-up email/WhatsApp → booking conversion.
- Customer booking details, passport info, and itinerary are stored centrally.
- Payment tracking, due reminders, and follow-up for feedback post‑trip.
- Team collaboration via internal chat/task assignments for guides, bookings, meals, and logistics.
Analytics show which package sells best, which source drives maximum leads — helping marketing spend be smarter.
IT Services / Startup
An IT firm offering web development, mobile apps, and digital marketing — handling multiple clients, proposals, follow-ups, and invoices. With CRM like Zoho CRM, HubSpot CRM, or Salesforce India:
Lead from LinkedIn or website captured → sales pipeline management → proposal → negotiation → deal closure.
- Client contact history, project start/end dates, invoicing reminders, and renewal follow-up are all tracked.
- Integration with project management and finance tools to have a unified view.
- Team collaboration for multiple projects, reporting, and timelines.
- Scalable CRM handles dozens of clients as the firm grows — eliminating chaos and ensuring professionalism.
Common Mistakes to Avoid When Choosing a CRM Company Near Me
Choosing only on price — Very cheap or free CRMs may lack crucial features: lead automation, reporting, or local support. Poor CRM means leads get lost.
Ignoring industry‑specific needs — A generic CRM may not manage property listings, travel bookings, or project workflows. Always match features with business needs.
Poor onboarding & training — Even the best CRM fails if the team doesn’t adopt properly. Take time to train staff.
Neglecting future growth — Many startups begin with small CRMs and outgrow quickly. Pick a CRM that scales with you.
Overlooking local compliance and payment integrations — Especially in India, GST, local payment gateways, and communication tools (WhatsApp/SMS) matter. Avoid CRMs without relevant support.
Final Thoughts: Which CRM Company in India Should You Choose?
If you are seeking a CRM that aligns with Indian business realities — from real estate to travel to IT services — then this CRM companies India list gives you a strong starting point.
- For real estate agencies (small or medium), consider Sell. Do, 99salescrm, or Rynow Infotech.
- For travel agencies, Freshsales, Bitrix24, or HubSpot CRM offer smooth booking and lead workflows.
- For IT firms, startups, and enterprises, Zoho CRM, Salesforce India, HubSpot CRM or Bitrix24 deliver scalable, feature‑rich solutions.
For solo entrepreneurs or very small teams, Streak CRM or Freshsales offer easy onboarding and minimal overhead.
Ultimately, the right CRM enhances your team’s productivity, improves lead conversion, and scales as your business grows. Choose wisely, implement properly — and you’ll likely see significant growth in customer satisfaction, repeat business, and revenue.
If you want, I can also provide a downloadable checklist for choosing CRM in India (with 15+ points: features, budget, compliance, support). This checklist makes it easy for readers to assess and compare CRMs before deciding.
Do you want me to build that checklist now?
FAQs:
1. What are the top CRM Companies in India in 2026?
The top CRM Companies in India include Zoho CRM, Freshsales, Sell.Do, 99salescrm, Rynow Infotech, HubSpot CRM, Salesforce India, Freshosoft, Bitrix24, and Streak CRM. These CRM companies offer scalable solutions for small businesses, enterprises, startups, and real estate agencies.
2. Which is the best CRM Company in India for small businesses?
For small and medium businesses, the best CRM Company in India includes 99salescrm, Freshsales, Zoho CRM, and Bitrix24. These tools provide easy setup, WhatsApp automation, lead tracking, and budget-friendly pricing.
3. Which CRM Agency in India is best for real estate companies?
Sell. Do, 99salescrm, Rynow Infotech, and Freshosoft are highly recommended CRM options for real estate agencies. They offer property listing features, follow-up reminders, site-visit scheduling, and booking/payment tracking.
4. What is the best CRM Software Provider in India for startups?
Zoho CRM, HubSpot CRM, and Bitrix24 are ideal CRM Software Providers in India for startups. They offer sales automation, marketing tools, affordable pricing, and strong integrations with email, WhatsApp, and cloud platforms.
5. Which CRM Company in Kolkata is suitable for local businesses?
99salescrm and Freshosoft are popular CRM companies in Kolkata. They offer local support, easy onboarding, WhatsApp marketing automation, and features suitable for small businesses, real estate firms, and service providers.
6. How do CRM Companies in India help real estate businesses?
CRM Companies in India help real estate agents by automating lead capture, managing property inventory, scheduling site visits, tracking bookings, sending payment reminders, and improving overall lead conversion rates.
7. What features should I look for while choosing a CRM Company near me?
Look for features like lead automation, WhatsApp/SMS integration, sales pipelines, real-time reporting, mobile support, local customer service, and the ability to integrate with your existing systems when selecting a CRM Company near you.
8. Which CRM is best for WhatsApp lead automation in India?
99salescrm, Zoho CRM, and Freshsales offer strong WhatsApp automation tools. They help capture WhatsApp leads, send auto-follow-ups, and track conversations inside the CRM system.
9. What is the most affordable CRM solution in India?
99salescrm, Streak CRM, and Freshsales (basic plan) are among the most affordable CRM solutions in India. They provide essential features like lead management, automation, and reminders without high monthly costs.
10. Do CRM Software Providers in India support multi-industry businesses?
Yes. Most CRM Software Providers in India, including Zoho CRM, Freshsales, Salesforce India, and HubSpot CRM, support multiple industries such as real estate, travel, IT services, retail, education, and small businesses.
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